“I BELIEVE IT” fashion, women's clothing with a purpose

Clothes empower us, It is one of my great beliefs. I recently found a clothing brand that, as a value proposition, carries a message so that women feel confident about themselves., of his body and of being who he is. It is a dialogue about the relationship that the woman has with her body, fall in love with herself, regardless of the aspirational of beauty and perfect measurements idealized in society. It is about creating a healthy relationship with the body that starts from thought and struggles with beliefs that even go beyond ourselves., through the garments that this brand proposes.

“I BELIEVE IT” fashion in this new collection presents us with different basic garments, that can be seen a little more formal with certain touches like elegant jackets or heels. It also has a sporty side with funny women sweatshirts and in vibrant and youthful colors, that can be used for a transitional climate, at the time that autumn begins and the weather begins to be warmer.

Susana and Ana are the designers and creators of this brand and they focused on garments with a bohemian style that is clearly seen in the dresses, with a romantic touch and very comfortable, inspired by women who are prepared for anything, they are in love with life and have great ingenuity to make their look something different and see endless possibilities in each garment, managing to wear a simple dress for sightseeing in a different city or going out for a drink at night.

This bohemian style is really more than a trend, It is a way of life that has its roots in an ideology that goes beyond and that seeks a way of dressing differently. This style as a way of dressing is associated with the wardrobe used in the years 60 Y 70, time when revolutionary ideas - women's rights, gender equality among others- it was projected in the daily dress of the young people. However, the bohemian style started long before, at the beginning of the century 19 as opposition to the cultural and ideological values ​​established in society.

Currently garments and accessories with a marked bohemian style make this trend a phenomenon that follows the lines of casual fashion, relaxed, with loose-fitting or naturally close-fitting clothing and ethnic or less artistic accessories, that project a free lifestyle. “I BELIEVE IT” Fashion carries that free spirit in its DNA and that each woman breaks her limitations and feels safe about her body and who she is..

The color palette of the latest collection, it is very versatile in white, cream, olive green, red and softer shades like pastel blue, pink and sand, colors that are seen a lot on the beaches of Ibiza. The fabrics are soft cottons reminiscent of a time when life was simpler and easier.. For a more summery and beachy look, neutral tones such as white, cream and sand can be combined with turquoise or coral.